Latest Copywriting Articles

English Language Sputtering Online Like an Old Ford!
Sad, but true. Just about everywhere you look online, the English language is suffering a fate worse than death. The problem, in reality, is so widespread that it has begun to affect all aspects of t...
Website Conversion Secrets Revealed
In essence, you can squeeze more value from the same traffic, simply by converting a higher percentage of visitors into paying customers... and the best way to do this is by increasing your conversion rate!
10 Tips for Successful Ezine Advertising
If you're like most people starting out on the Internet,you've been along this well-worn path
How Not to Write a Press Release
If you're not getting the publicity you want, you may be making this mistake.
Headlines That Pull, Persuade and Propel!
When writing direct response copy, there are a few things that can maximize the responsiveness of your message. The first and most important element that can turn any website, salesletter or ad into an action-generating mechanism is the headline.
10 Steps To Joint Venture Success
The goal of this article is to show you how to start and maintain a successful Joint Venture Program...
Website Sales: Discover 10 Mesmerizing Insider??s Tricks To Ignite Your Sales
Marketing is not an easy skill to acquire. It requires patience and a lot of efforts in conducting many tests and improvement to get it right. Below are 10 mesmerizing website sales tricks to spark up your sales and put a smile on your face.
Life As A Juggling Woman
When we moved 6000 miles away from our families 22 years ago, I certainly never imagined I would be working in the business my grandfather established way back when. Way back when ... there was no internet, no low cost international telephone service, no e-mail, and no digital photography. My children are grown up now, and theoretically I COULD leave the house and find outside employment, but I have now chosen not to take that path. This time the decision is a calculated one.
Getting Ideas for Your Postcards
If you're going to do postcard marketing on an ongoing basis, it's a good idea to have a collection of cards to inspire you. In advertising and marketing circles, this is called a "swipe file."
A Fairy, a Low-Fat Bagel, and a Sack of Hammers
This is a short parable on the importance of text online. Unlike offline media, where peoploe tend to look at pictures and captions before they read the main headings and text, on the web, visitors read the text first. If you don't get the message right, all the time you spent on design is wasted.

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